What's the difference between expired listings and FSBOs?
Expired listings and FSBOs (For Sale By Owner) are both motivated seller leads, but they require different approaches. Expired Listings FSBOs Previously worked with an agent Trying to sell without an agent May be frustrated with agents Want to avoid commission fees Had MLS exposure Limited market exposure Know the selling process May be...
Expired listings and FSBOs (For Sale By Owner) are both motivated seller leads, but they require different approaches.
| Expired Listings | FSBOs |
|---|---|
| Previously worked with an agent | Trying to sell without an agent |
| May be frustrated with agents | Want to avoid commission fees |
| Had MLS exposure | Limited market exposure |
| Know the selling process | May be inexperienced |
Key insight: Expired listing owners have already committed to selling and understand the value of professional help. They just need the right agent. FSBOs often need convincing that an agent is worth the commission.
Many successful agents work both lead sources, but expired listings typically have a higher conversion rate because the motivation is already established.
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